IDG kicks off support for E for All
Macworld staff talks up new consumer game show; sales team prepping, exhibitors already signed on?
A visit to the Macworld show office in San Francisco's Moscone Center yielded more than just long waits and slick copies of the event's guide. Also on the receptionist's desk in the show management office were the first signs of life emanating from IDG's upcoming consumer-oriented game show, the Entertainment for All Expo (E for All).
Just last week, International Data Group, the trade-show powerhouse that owns Macworld, rechristened what had previously been known as GamePro Expo. But other than that news factoid, little has been revealed since the show was announced last November.
Today's sighting of a promotional postcard isn't much, but it does suggest the sales and promotion of the event is picking up momentum. In addition to the card, an oversize show-floor map of the Los Angeles Convention Center's South Hall could be seen hanging prominently on the wall of the IDG sales office in Moscone South.
One eye-catching element of the map was the small size of the booths as they were drawn on the display. As well, the absence of West and Kentia Hall maps raises questions as to the overall size of the E for All show. However, it could be that one of the two remaining halls will be used to house the event's gaming competition--a component of the show IDG has touted previously.
One reporter was told the configuration of the hall as represented on the wall chart was not to be interpreted as final, nor was it an indication of booth size limitations--either maximum or minimum. While there have been no official announcements from IDG, owners and producers of the E for All Expo, one source close to the project said eight significant exhibitors were confirmed.
E for All is scheduled for October 18 to 20.
Hot Stories
Newsmakers
-
Tekken 6 Interview: Katsuhiro Harada
The father of the fighting franchise's discusses the new characters and mechanics, development difficulties, downloadable content plans, and the series' evolution. Full Story
- Posted Nov 3, 2009 1:47 pm AEST
-
BioShock 2 Interview: Two Characters
Creative director Jordan Thomas discusses two non-player characters from the upcoming BioShock 2. Full Story
- Posted Nov 3, 2009 8:43 am AEST
Featured Stories
-
Modern Warfare 2 breaks GameStop preorder record
Activision and Infinity Ward's anticipated military FPS becomes most anticipated game in specialty retailer's history. Full Story
- Posted Nov 4, 2009 4:57 am AEST
- 678 Comments
-
Rock Band franchise unprofitable in Q3
Despite "strong" start of Beatles, Viacom CEO says MTV Games and Harmonix's rhythm game series negatively impacted margins during July-Sept. period. Full Story
- Posted Nov 5, 2009 4:44 am AEST
- 126 Comments
-
No Doubt belts out Band Hero lawsuit
Gwen Stefani and company claim Activision had no contractual right to allow group's in-game avatars to be used to perform other artists' songs. Full Story
- Posted Nov 5, 2009 12:00 pm AEST
- 233 Comments
-
Thor, Captain America games due in 2011
Marvel reveals Sega titles will bookend a busy summer season for interactive adaptations of comic company's films. Full Story
- Posted Nov 4, 2009 7:23 am AEST
- 90 Comments
-
Xbox Live Rewards program launches
[UPDATE] Microsoft unveils invite-only program that lets XBL Gold subscribers get MS points for renewing subscriptions, taking surveys, buying items on XBL Marketplace. Full Story
- Posted Nov 4, 2009 8:59 am AEST
- 226 Comments







57 Comments
Sign in / Sign up